{"id":431,"date":"2025-04-15T10:29:00","date_gmt":"2025-04-15T10:29:00","guid":{"rendered":"https:\/\/adds.ro\/socialhub\/?p=431"},"modified":"2025-07-01T06:37:45","modified_gmt":"2025-07-01T06:37:45","slug":"mituri-despre-intreprinderile-sociale-si-adevarul-din-spatele-lor","status":"publish","type":"post","link":"https:\/\/adds.ro\/socialhub\/2025\/04\/15\/mituri-despre-intreprinderile-sociale-si-adevarul-din-spatele-lor\/","title":{"rendered":"Mituri despre \u00eentreprinderile sociale \u2013 \u0219i adev\u0103rul din spatele lor"},"content":{"rendered":"\n

Pentru unii sunt firme cu suflet. Pentru al\u021bii, ONG-uri care fac profit. Pentru mul\u021bi, sunt \u00eenc\u0103 ne\u00een\u021belese. S\u0103 clarific\u0103m \u00eempreun\u0103 ce este \u2013 \u0219i ce NU este \u2013 o \u00eentreprindere social\u0103.<\/em><\/p>\n\n\n\n

De\u0219i sunt reglementate legal \u00een Rom\u00e2nia de aproape un deceniu, \u00eentreprinderile sociale sunt adesea \u00eenv\u0103luite \u00een confuzie. Nu pu\u021bine sunt institu\u021biile, organiza\u021biile sau cet\u0103\u021benii care \u00eentreab\u0103:<\/p>\n\n\n\n

\u201eDar ce e, de fapt, o \u00eentreprindere social\u0103? E firm\u0103? ONG? Proiect?\u201d<\/p>\n\n\n\n

Acest articol \u00ee\u021bi ofer\u0103 r\u0103spunsuri clare, demont\u00e2nd cele mai frecvente mituri \u0219i ar\u0103t\u00e2nd de ce \u00eentreprinderile sociale pot fi parteneri valoro\u0219i \u00een proiecte locale, sociale, educa\u021bionale sau de mediu.<\/strong><\/p>\n\n\n\n

\u274c Mit 1: \u201e\u00centreprinderea social\u0103 e un ONG care \u00eencearc\u0103 s\u0103 fac\u0103 bani\u201d<\/h5>\n\n\n\n

\u2705 Adev\u0103rul:<\/strong> Poate fi ONG, dar \u0219i SRL, cooperativ\u0103 sau chiar funda\u021bie \u2013 important e s\u0103 aib\u0103 o misiune social\u0103 explicit\u0103<\/strong>\u0219i s\u0103 reinvesteasc\u0103 minimum 90% din profit<\/strong> \u00een atingerea acestei misiuni.<\/p>\n\n\n\n

Diferen\u021ba fa\u021b\u0103 de un ONG tradi\u021bional este c\u0103 desf\u0103\u0219oar\u0103 activitate economic\u0103 constant\u0103. Diferen\u021ba fa\u021b\u0103 de un SRL clasic este c\u0103 scopul nu este profitul personal, ci impactul social.<\/strong><\/p>\n\n\n\n

\u274c Mit 2: \u201eE o firm\u0103 cu etichet\u0103 social\u0103, dar tot bani face\u201d<\/h5>\n\n\n\n

\u2705 Adev\u0103rul:<\/strong> Da, face bani \u2013 dar nu pentru ac\u021bionari sau dividende, ci pentru a-\u0219i sus\u021bine activitatea social\u0103.<\/p>\n\n\n\n

De exemplu, un atelier SES de croitorie poate vinde produse textile, dar angajeaz\u0103 persoane vulnerabile, investe\u0219te \u00een educa\u021bie \u0219i sprijin\u0103 comunitatea. E profit, dar cu destina\u021bie social\u0103.<\/strong><\/p>\n\n\n\n

\u274c Mit 3: \u201eNu avem cu ce colabora \u2013 SES-urile nu fac ce ne trebuie nou\u0103\u201d<\/h5>\n\n\n\n

\u2705 Adev\u0103rul:<\/strong> SES-urile au domenii extrem de variate \u2013 de la brut\u0103rii, catering, psihologie, IT \u0219i consultan\u021b\u0103, p\u00e2n\u0103 la organizare de evenimente, transport pacien\u021bi, reciclare, construc\u021bii sau textile.<\/p>\n\n\n\n

Orice institu\u021bie public\u0103, ONG sau \u0219coal\u0103 poate g\u0103si un SES cu cod CAEN potrivit<\/strong> pentru parteneriat.<\/p>\n\n\n\n

\u274c Mit 4: \u201eE riscant s\u0103 colaborezi, c\u0103 nu sunt stabili\u201d<\/h5>\n\n\n\n

\u2705 Adev\u0103rul:<\/strong> Dimpotriv\u0103. \u00centreprinderile sociale sunt reglementate prin lege, atestate de AJOFM, monitorizate constant \u0219i obligate s\u0103 aib\u0103 activitate economic\u0103 \u0219i social\u0103 real\u0103.<\/strong><\/p>\n\n\n\n

\u00cen plus, ele depind de parteneriate reale pentru a-\u0219i p\u0103stra atestatul, deci sunt motivate s\u0103 livreze serios.<\/strong><\/p>\n\n\n\n

\u274c Mit 5: \u201eSun\u0103 bine, dar nu sunt pentru noi \u2013 poate doar pentru ONG-uri\u2026\u201d<\/h5>\n\n\n\n

\u2705 Adev\u0103rul:<\/strong> SES-urile pot fi partenere ale:<\/p>\n\n\n\n

    \n
  • \u0219colilor \u0219i gr\u0103dini\u021belor (after-school, educa\u021bie p\u0103rin\u021bi),<\/li>\n\n\n\n
  • spitalelor (catering, transport, suport emo\u021bional),<\/li>\n\n\n\n
  • DGASPC-urilor \u0219i centrelor de \u00eengrijire (munc\u0103 protejat\u0103, servicii auxiliare),<\/li>\n\n\n\n
  • prim\u0103riilor (spa\u021bii verzi, reciclare, \u00eentre\u021binere),<\/li>\n\n\n\n
  • firmelor cu programe de responsabilitate social\u0103.<\/li>\n<\/ul>\n\n\n\n

    SES-urile nu sunt doar pentru ONG-uri. Sunt pentru comunitate.<\/strong><\/p>\n\n\n\n

    \u274c Mit 6: \u201eSunt prea mici, nu pot livra ce ne trebuie nou\u0103\u201d<\/h5>\n\n\n\n

    \u2705 Adev\u0103rul:<\/strong> Multe SES-uri din Rom\u00e2nia gestioneaz\u0103 deja proiecte de sute de mii de lei, au personal calificat \u0219i sunt \u00een expansiune.<\/p>\n\n\n\n

    \u00cen plus, pot colabora \u00eentre ele sau \u00een consor\u021bii cu ONG-uri \u0219i institu\u021bii, pentru livrabile mai mari.<\/p>\n\n\n\n

    \u2705 Mitul cel mai des uitat: \u201e\u00centreprinderile sociale pot schimba comunit\u0103\u021bi\u201d<\/h5>\n\n\n\n

    Da. O SES care angajeaz\u0103 3 persoane vulnerabile, ofer\u0103 20 de mese calde pe zi \u0219i educ\u0103 10 copii prin ateliere nonformale creeaz\u0103 mai mult impact dec\u00e2t o campanie de imagine.<\/strong>
    \u0218i o face zi de zi. Din proximitate. Cu bani reinvesti\u021bi \u00een bine.<\/p>\n\n\n\n

    SES-urile nu sunt o form\u0103 hibrid\u0103, ci o form\u0103 evoluat\u0103 de parteneriat comunitar<\/strong><\/h5>\n\n\n\n

    Sunt firme care au scopuri sociale. ONG-uri care genereaz\u0103 venituri sustenabile. Oameni care transform\u0103 vulnerabilitatea \u00een valoare.<\/p>\n\n\n\n

    Tot ce au nevoie este s\u0103 fie \u00een\u021belese corect \u2013 \u0219i implicate strategic.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

    Pentru unii sunt firme cu suflet. Pentru al\u021bii, ONG-uri care fac profit. Pentru mul\u021bi, sunt \u00eenc\u0103 ne\u00een\u021belese. S\u0103 clarific\u0103m \u00eempreun\u0103 ce este \u2013 \u0219i ce NU este \u2013 o \u00eentreprindere social\u0103. De\u0219i sunt reglementate legal \u00een Rom\u00e2nia de aproape un deceniu, \u00eentreprinderile sociale sunt adesea \u00eenv\u0103luite \u00een confuzie. Nu pu\u021bine sunt institu\u021biile, organiza\u021biile sau cet\u0103\u021benii […]<\/p>\n","protected":false},"author":1,"featured_media":471,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-431","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/posts\/431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/comments?post=431"}],"version-history":[{"count":3,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/posts\/431\/revisions"}],"predecessor-version":[{"id":434,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/posts\/431\/revisions\/434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/media\/471"}],"wp:attachment":[{"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/media?parent=431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/categories?post=431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adds.ro\/socialhub\/wp-json\/wp\/v2\/tags?post=431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}