{"id":430,"date":"2025-04-02T13:21:08","date_gmt":"2025-04-02T13:21:08","guid":{"rendered":"https:\/\/adds.ro\/socialbizz\/?p=430"},"modified":"2025-07-29T10:17:55","modified_gmt":"2025-07-29T10:17:55","slug":"art-4-de-la-idee-la-contract-cum-se-construieste-parteneriatul-dintre-comunitati-si-intreprinderile-sociale","status":"publish","type":"post","link":"https:\/\/adds.ro\/socialbizz\/2025\/04\/02\/art-4-de-la-idee-la-contract-cum-se-construieste-parteneriatul-dintre-comunitati-si-intreprinderile-sociale\/","title":{"rendered":"Art.4\u2013DE LA IDEE LA CONTRACT: CUM SE CONSTRUIE\u0218TE PARTENERIATUL DINTRE COMUNIT\u0102\u021aI \u0218I \u00ceNTREPRINDERILE SOCIALE"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pe m\u0103sur\u0103 ce \u00eentreprinderile sociale (SES-urile) din regiunile Sud-Vest Oltenia \u0219i Sud Muntenia prind contur, apare o \u00eentrebare esen\u021bial\u0103:&nbsp;<strong>cine le ajut\u0103 s\u0103 creasc\u0103?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru ca aceste entit\u0103\u021bi s\u0103 aib\u0103 un impact real \u0219i sustenabil, e nevoie de mai mult dec\u00e2t idei bune \u0219i planuri de afaceri:&nbsp;<strong>e nevoie de parteneri locali<\/strong>. Comunit\u0103\u021bi, autorit\u0103\u021bi, ONG-uri \u0219i institu\u021bii care aleg con\u0219tient s\u0103 colaboreze \u0219i s\u0103 achizi\u021bioneze produse sau servicii de la SES-uri \u2013 nu din caritate, ci pentru&nbsp;<strong>valoarea lor social\u0103 \u0219i etic\u0103<\/strong>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Ce vei descoperi \u00een acest articol:<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>cum poate ar\u0103ta un\u00a0<strong>contract de colaborare<\/strong>\u00a0cu o \u00eentreprindere social\u0103;<\/li>\n\n\n\n<li>de ce\u00a0<strong>achizi\u021biile publice \u0219i private<\/strong>\u00a0pot deveni motoare ale incluziunii;<\/li>\n\n\n\n<li>cum se construiesc parteneriate responsabile f\u0103r\u0103 a afecta competitivitatea sau calitatea serviciilor;<\/li>\n\n\n\n<li>exemple de\u00a0<strong>criterii sociale \u0219i de mediu<\/strong>\u00a0care pot fi integrate \u00een proceduri de achizi\u021bie.<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\">De ce conteaz\u0103?<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru c\u0103&nbsp;<strong>a cump\u0103ra de la o \u00eentreprindere social\u0103 \u00eenseamn\u0103 a investi \u00een viitorul comunit\u0103\u021bii<\/strong>. \u00censeamn\u0103 a stimula economia local\u0103, a sus\u021bine locuri de munc\u0103 verzi, a respecta principiile orizontale \u2013 egalitate de \u0219anse, accesibilitate, nediscriminare \u2013 \u0219i a contribui la o dezvoltare care nu las\u0103 pe nimeni \u00een urm\u0103.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen Sud-Vest Oltenia \u0219i Sud Muntenia, \u00eentreprinderile sociale (SES-urile) \u00eencep s\u0103 prind\u0103 via\u021b\u0103 prin proiectul&nbsp;<strong>Antreprenor Social Urban<\/strong>. Planuri de afaceri g\u00e2ndite cu grij\u0103, idei inovatoare, dorin\u021ba de a rezolva probleme sociale reale. Dar pentru ca aceste SES-uri s\u0103 treac\u0103 de la schi\u021b\u0103 la impact, au nevoie de mai mult dec\u00e2t finan\u021bare:&nbsp;<strong>au nevoie de parteneri.<\/strong><\/p>\n\n\n\n<h5 class=\"wp-block-heading\">De ce parteneriatul este esen\u021bial?<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">O \u00eentreprindere social\u0103 func\u021bioneaz\u0103 la intersec\u021bia dintre economie \u0219i binele comun. Spre deosebire de afacerile tradi\u021bionale, SES-ul are o misiune social\u0103 explicit\u0103:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>s\u0103 creeze locuri de munc\u0103 pentru persoane vulnerabile,<\/li>\n\n\n\n<li>s\u0103 protejeze mediul,<\/li>\n\n\n\n<li>s\u0103 ofere servicii sau produse care r\u0103spund nevoilor comunit\u0103\u021bii.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru a reu\u0219i, SES-ul trebuie s\u0103 fie integrat \u00een ecosistemul local. Asta \u00eenseamn\u0103 ca&nbsp;<strong>autorit\u0103\u021bile publice, ONG-urile, institu\u021biile de educa\u021bie \u0219i chiar companiile private<\/strong>&nbsp;s\u0103 devin\u0103 nu doar spectatori, ci parteneri activi \u2013&nbsp;<strong>clien\u021bi, colaboratori \u0219i sus\u021bin\u0103tori<\/strong>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Cum arat\u0103 un contract cu o \u00eentreprindere social\u0103?<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Un contract cu un SES nu difer\u0103 fundamental de cel cu o firm\u0103 clasic\u0103. Diferen\u021ba st\u0103 \u00een&nbsp;<strong>valoarea ad\u0103ugat\u0103 social\u0103 \u0219i etic\u0103<\/strong>&nbsp;pe care o include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clauze de incluziune (ex.: angajarea persoanelor din grupuri vulnerabile).<\/li>\n\n\n\n<li>Criterii de mediu (materiale reciclate, energie verde, reducerea de\u0219eurilor).<\/li>\n\n\n\n<li>Flexibilitate pentru a sus\u021bine proiecte comunitare derivate din profitul reinvestit.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Exemplu:<\/strong>&nbsp;O prim\u0103rie care cump\u0103r\u0103 servicii de \u00eentre\u021binere spa\u021bii verzi de la un SES nu doar \u00ee\u0219i men\u021bine parcurile curate, dar creeaz\u0103 \u0219i locuri de munc\u0103 pentru \u0219omeri de lung\u0103 durat\u0103 sau persoane cu dizabilit\u0103\u021bi.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Achizi\u021biile publice \u0219i private \u2013 motoare ale incluziunii<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Legisla\u021bia european\u0103 \u0219i na\u021bional\u0103 permite includerea&nbsp;<strong>criteriilor sociale \u0219i de mediu \u00een procedurile de achizi\u021bie<\/strong>, oferind astfel SES-urilor \u0219ansa real\u0103 de a concura pe pia\u021b\u0103.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Achizi\u021biile publice pot include punctaje suplimentare pentru impact social \u0219i ecologic.<\/li>\n\n\n\n<li>Achizi\u021biile private pot integra politica de CSR (Responsabilitate Social\u0103 Corporativ\u0103) prin colaborarea cu SES-uri.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Fiecare contract \u00eencheiat cu o \u00eentreprindere social\u0103 devine o&nbsp;<strong>investi\u021bie direct\u0103 \u00een comunitate<\/strong>: banii r\u0103m\u00e2n \u00een economie local\u0103, finan\u021beaz\u0103 alte proiecte sociale \u0219i creeaz\u0103 rezilien\u021b\u0103 \u00een fa\u021ba crizelor economice sau sociale.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Pa\u0219ii pentru un parteneriat responsabil<\/h5>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Identificarea SES-urilor locale:<\/strong>\u00a0harta \u00eentreprinderilor sociale va fi disponibil\u0103 la finalul proiectului, oferind informa\u021bii despre domenii de activitate \u0219i impact.<\/li>\n\n\n\n<li><strong>Evaluarea nevoilor comunit\u0103\u021bii:<\/strong>\u00a0ce servicii sau produse pot fi achizi\u021bionate local?<\/li>\n\n\n\n<li><strong>Introducerea criteriilor etice:<\/strong>\u00a0\u00een licita\u021bii sau contracte directe, se pot include clauze de mediu \u0219i incluziune social\u0103.<\/li>\n\n\n\n<li><strong>Monitorizarea impactului:<\/strong>\u00a0parteneriatul nu se \u00eencheie la semnarea contractului; se evalueaz\u0103 efectele sociale \u0219i ecologice produse.<\/li>\n\n\n\n<li><strong>Comunicarea rezultatelor:<\/strong>\u00a0partenerii pot deveni ambasadori ai schimb\u0103rii, inspir\u00e2nd alte institu\u021bii sau organiza\u021bii s\u0103 colaboreze cu SES-uri.<\/li>\n<\/ol>\n\n\n\n<h5 class=\"wp-block-heading\">Contractul cu viitorul<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">A lucra cu o \u00eentreprindere social\u0103&nbsp;<strong>nu este un act caritabil<\/strong>. Este o alegere strategic\u0103, vizionar\u0103 \u0219i responsabil\u0103.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00censeamn\u0103\u00a0<strong>eficien\u021b\u0103 economic\u0103<\/strong>, pentru c\u0103 SES-urile func\u021bioneaz\u0103 pe principii de sustenabilitate.<\/li>\n\n\n\n<li>\u00censeamn\u0103\u00a0<strong>echitate social\u0103<\/strong>, pentru c\u0103 includ oameni l\u0103sa\u021bi altfel \u00een margine.<\/li>\n\n\n\n<li>\u00censeamn\u0103\u00a0<strong>protec\u021bia mediului<\/strong>, prin practici DNSH (Do No Significant Harm).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Fiecare parteneriat \u00eencheiat ast\u0103zi cu o \u00eentreprindere social\u0103 pune o c\u0103r\u0103mid\u0103 la temelia unui viitor mai verde, mai echitabil \u0219i mai puternic pentru comunit\u0103\u021bile din Sud-Vest Oltenia \u0219i Sud Muntenia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pe m\u0103sur\u0103 ce \u00eentreprinderile sociale (SES-urile) din regiunile Sud-Vest Oltenia \u0219i Sud Muntenia prind contur, apare o \u00eentrebare esen\u021bial\u0103:&nbsp;cine le ajut\u0103 s\u0103 creasc\u0103? Pentru ca aceste entit\u0103\u021bi s\u0103 aib\u0103 un impact real \u0219i sustenabil, e nevoie de mai mult dec\u00e2t idei bune \u0219i planuri de afaceri:&nbsp;e nevoie de parteneri locali. Comunit\u0103\u021bi, autorit\u0103\u021bi, ONG-uri \u0219i institu\u021bii [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":435,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articole"],"_links":{"self":[{"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/posts\/430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/comments?post=430"}],"version-history":[{"count":6,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/posts\/430\/revisions"}],"predecessor-version":[{"id":491,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/posts\/430\/revisions\/491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/media\/435"}],"wp:attachment":[{"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/media?parent=430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/categories?post=430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adds.ro\/socialbizz\/wp-json\/wp\/v2\/tags?post=430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}